Alan Smithee

PS3 Slim Still Costs Sony

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Kaz Hirai had an interview the other day with Times Online in which he admitted that even with the reduced production costs and reduced form factor of the PlayStation 3 Slim, that the company is still not making any money on hardware sales.

“If you’re just talking about the hardware alone, the quick answer is yes, I think the better indicator is to look at the business as a whole platform, to ask: ‘are you profitable in terms of the hardware, software and peripherals’. And the answer to that question is yes on a gross profit level since the last fiscal year.”

Considering that Xbox has just decided to drop the price of the Elite to the same price point as the PS3 Slim…we’re gonna see a very interesting battle take place. You can no longer say that Xbox has all the exclusives, but I wonder if Microsoft is still losing money on its hardware. At least the PS3 has built in Blu-Ray if nothing else.

Damn man, Sony just can’t win for losing…

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