Plus the Movie – How Marvel Produces Their Films
Say what you will about the subjective quality of Marvel’s IPs when it comes to the Marvel Cinematic Universe, I personally think they’re all fantastic and that is partially to blame on Kevin Feige’s relentless striving for perfection.
I’ve always had a feeling that being the head of a movie studio would mean that your job would be pretty hands off and that you’d essentially let the directors do their magic while you would have to worry about the numbers and the marketing, seems that’s not the case in the slightest. The director for Thor: The Dark World, Alan Taylor had this to say recently about how his movie is shaping up:
We’re in the crazy, chicken running around with its head cut off phase, which I think is not an uncommon procedure at Marvel. They’re amazing. They will work down to the wire. Kevin Feige is always trying to make the film better, seeing if he can push it up. I saw them do it on Iron Man 3, The Avengers. It’s like they sort of have to pry the film out of Marvel’s hands and put it up on the screen because he never wants to stop improving things. That’s the phase we’re in now. We are almost done cutting, partly because we have so many visual effects that you can’t go on forever. At a certain point, you have to take your hands of it, and let them do their magic. But we’re literally shooting some things this week. Anthony Hopkins is back in town; we’re gonna be getting some stuff from him. So, we continue to, what Kevin Feige calls, plus the movie. There are new scenes being added even now. And I’m sure if there wasn’t a release date, we’d just keep on making it better and better.
Just hearing the term ‘plus the movie’ makes me feel that Marvel honestly cares about the product and will do whatever they can to make it something that the fans and neophytes alike will enjoy.
Interview courtesy of Collider