Ryan Wilson

Disney Ready to Clog Bargain Bins

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Disney, not content with just double dipping their movies, is planning on double dipping their games.

Starting today in the UK, Disney will begin bundling Nintendo game counterparts to a number of their movie and television releases. The first three releases will be: Tangled and its Wii game, Phineas and Ferb and its DS game, and Cars/Cars Toon with the Wii game Cars Toon: Mater’s Tall Tales. This move, according to an MCV talk with Disney catalog manager James Thornby, is intended to enhance “the consumer’s interaction with the property or characters as a whole” and “make it easier for kids and families to immerse themselves in the world” without breaking the bank.

Expect to find these titles in the £5 bin in the near future.

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