Kyle J. Steenblik

Box Office Report Dec 15th

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This weekend Exodus: Gods and Kings displaced Mockingjay after three consecutive weekends at the top of the list, although the opening numbers for this big budget epic were disappointingly small for the studio.  It seems unusual to say a $24 million opening weekend is small, think of it this way; a film studio depends on the first few week and weekends, when the film is most profitable, to make back the money it spent.  This includes the budget and the marketing.  Marketing amounts are rarely publicized, but can be quite high.  We also have to keep in mind a studio takes home just under half the total gross of the film.    In other words if we assume Fox set a marketing budget of $60 million for Exodus, and the production budget was $140 million, Fox is in the hole $200 million.  Domestically, Fox takes home just under $12 million, internationally they can take almost $20.  It is relatively rare for a film to perform better in its second and third weekends than in its opening.  This past weekend the only other film opening was Top Five.  Next weekend Exodus is severely outmatched by The Battle of the Five Armies, Annie and Night at the Museum.  Given this, it is not very likely Exodus will make a quick return on Fox’s investment.  Not much else happened.  Horrible Bosses 2 continues to slip, along with Dumb and Dumber To.  Wild is picking up momentum as it prepares to expand nationwide.

December 12-14
TW LW Title  Weekend Gross Total Gross Budget Week #
1 N Exodus: Gods and Kings $24,115,934 $24,115,934 $140 1
2 1 The Hunger Games: Mockingjay – Part 1 $12,686,742 $276,884,991 $125 4
3 2 Penguins of Madagascar $7,206,293 $58,745,002 $132 3
4 N Top Five $6,894,814 $6,894,814 1
5 4 Big Hero 6 $6,055,901 $185,235,910 $165 6
6 5 Interstellar $5,452,904 $166,752,480 $165 6
7 3 Horrible Bosses 2 $4,611,437 $43,582,371 $42 3
8 6 Dumb and Dumber To $2,785,070 $82,145,680 $40 5
9 7 The Theory of Everything $2,466,251 $17,089,434 $15 6
10 15 Wild (2014) $1,531,013 $2,404,183 2
December 5-11
TW LW Title  Weekly Gross Total Gross Budget Week #
1 1 The Hunger Games: Mockingjay – Part 1 $28,071,418 $264,198,249 $125 3
2 2 Penguins of Madagascar $13,048,173 $51,538,709 $132 2
3 4 Horrible Bosses 2 $11,496,168 $38,970,934 $42 2
4 5 Interstellar $10,642,614 $161,299,576 $165 5
5 3 Big Hero 6 $9,761,770 $179,180,009 $165 5
6 6 Dumb and Dumber To $5,448,875 $79,360,610 $40 4
7 7 The Theory of Everything $3,677,749 $14,623,183 $15 5
8 8 Gone Girl $2,015,544 $163,376,570 $61 10
9 N The Pyramid $1,798,036 $1,798,036 1
10 9 Birdman $1,699,712 $19,469,207 $18 8

 

 New in theatres this week:

Annie

Ever since her parents left her as a baby, little Annie (Quvenzhané Wallis) has led a hard-knock life with her calculating foster mother, Miss Hannigan. However, all that changes when hard-nosed billionaire and mayoral candidate Will Stacks (Jamie Foxx) takes her in on the recommendation of his advisers (Rose Byrne, Bobby Cannavale). Stacks believes that he’s Annie’s guardian angel, but the plucky youngster’s confidence and sunny outlook may mean that Annie will save Will instead.

The Hobbit: The Battle of the Five Armies

Having reclaimed Erebor and vast treasure from the dragon Smaug, Thorin Oakenshield (Richard Armitage) sacrifices friendship and honor in seeking the Arkenstone, despite Smaug’s fiery wrath and desperate attempts by the Hobbit Bilbo (Martin Freeman) to make him see reason. Meanwhile, Sauron sends legions of Orcs in a sneak attack upon the Lonely Mountain. As the fate of Middle Earth hangs in the balance, the races of Men, Elves and Dwarves must decide whether to unite and prevail — or all die.

Night at the Museum: Secret of the Tomb

Upon learning that the museum’s magic is disappearing, night watchman Larry Daley (Ben Stiller) sets out on an epic quest to the British Museum in London to save his friends one last time.

Wild

Driven to the edge by the loss of her beloved mother (Laura Dern), the dissolution of her marriage and a headlong dive into self-destructive behavior, Cheryl Strayed (Reese Witherspoon) makes a decision to halt her downward spiral and put her life back together again. With no outdoors experience, a heavy backpack and little else to go on but her own will, Cheryl sets out alone to hike the Pacific Crest Trail — one of the country’s longest and toughest through-trails.

 

On Blu-Ray and DVD this week

  • At the Devil’s Door (2014)
  • Batman: The Complete Series (1966-1968)
  • Cowboy Bebop: The Complete Series (1998-1999)
  • Detroit Metal City: Complete Collection (2008)
  • Extant: Season 1 (2014)
  • Hidamari Sketch x SP (2011)
  • Lord of Illusions (1995) – Collector’s Edition
  • Magic in the Moonlight (2014)
  • Stonehearst Asylum (2014)
  • Teenage Mutant Ninja Turtles (2014)
  • The Ambition of Oda Nobuna: Complete Collection (2012)
  • The Long Hair of Death (1964) – I lunghi capelli della morte
  • The Love Bug (1968)
  • The Maze Runner (2014)
  • The Skeleton Twins (2013)
  • This Is Where I Leave You (2014)
  • Tootsie (1982)

 

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